The article “The Web Means the End of Forgetting” by Jeffrey Rosen disturbs me. I’m not that bothered by the lack of privacy on social media accounts -don’t share things if you mind the public knowing about it. What really concerns me is the potential for people’s private reputations to be ranked and made available on the internet. Maybe I’m old-school, but I think that you should primarily judge a person’s private reputation by getting to know them. I’m afraid of how subjective these ranking systems would be. So often we misjudge each other first based on a friend’s comments instead of our own interactions. I think taking what is a normal social defense mechanism and applying it broadly to people through the internet could be detrimental to our formation of relationships. I honestly don’t want my social desirability ranked. I’m an intense, introverted person, so I would probably receive poor ratings because it takes a while for people to get to know me -something that my social media profiles do not reflect.